Transform Your Physique:

Achieve Strength, Confidence, and a New You!

No more guessing, no more doubts — start your journey to a stronger, fitter self today.

TRANSFORM MY PHYSIQUE NOW

Are you tired of feeling OUT OF SHAPE, WEAK & UNFIT?

Do you dream of a more athletic and muscular physique? You're not alone. Many men find themselves stuck in a rut of being either skinny or fat and out of shape. It's time to break free from this cycle with a tailored approach that will get you feeling like THE MAN once and for all!

GET STARTED

BECOME A MEMBER

MEMBERSHIPS ARE LIMITED

APEX ATHLETE

LITE

✅Choose from 10 static training programs

✅ Customised Nutrition Plan

✅ Personalised Calories & Macronutrients

✅ Apex App Community For Support


✅ Choose Personalised Workouts
❎  Chat Access / coaching

£10.99/mo

JOIN NOW

*Billed Every Month

BEST VALUE!

APEX ATHLETE CUSTOMISED

✅Choose from 10 static training programs

✅ Customised Nutrition Plan

✅ Personalised Calories & Macronutrients

✅ Apex App Community For Support


✅ Choose Personalised Workouts
❎  Chat Access / coaching


APEX ATHLETE PRO

✅Choose from 10 static training programs

✅ Customised Nutrition Plan
✅ Personalised Calories & Macronutrients
✅ Apex App Community For Support


✅ Choose Personalised Workouts

✅ Chat Access / coaching

£99.99/mo

JOIN NOW

*Billed Monthly

WHAT'S INCLUDED IN EVERY MEMBERSHIP

✓ 10 Static Training Programs

✓ Personalised Meal Plan & Macronutrient Guidelines

✓ Exercise video demonstrations

✓ Complete shopping list

✓ Dine In/Out Option

✓ Allergies/Dislikes Blacklist

✓ Workout Log

✓ Track your Physique Progress (body stats)

✓ Access to a Private Community Group

✓ Ongoing Email support

✓ 14 Day Money Back Guarantee

CUSTOMISED & PRO MEMBERSHIP:

✓ Access to custom workouts - let the app personalise your training program based on your goals & preferences

✓ Chat function to get personal 1on1 support from myself

BEST VALUE!

12 WEEK TRANSFORMATION CHALLENGE

Completely transform your physique with the ultimate 12 week peak physique challenge

£799/one off

JOIN NOW

*Billed Annually

WHAT'S INCLUDED IN THE 12 WEEK CHALLENGE

✓ 1on1 Consultation call to create your 12 week physique roadmap

✓ Fully Personalised Nutrition & Meal Plan

✓ Tailored Calorie & Macronutrient Guidelines

✓ 100% Customised Training Program

✓ Full Access To The Apex Athlete App

✓ 1 on 1 online support & accountability

✓ An evolving program to guarantee you don't plateau

✓ Weekly check ins to keep you on track

✓ Money back guarantee if you don't get results

PERSONALISED

training PROGRAMs

INCLUDED IN CUSTOM & PRO MEMBERSHIP: We will customise your very own ongoing training program based on your goals & preferences. Your program will be updated every month so you never plateau. All exercises have been filmed to demonstrate how to perform them correctly. 


Gym & Home Workouts - Workout wherever is most convenient for you with gym or home workout options! (necessary equipment required: dumbbells, barbell & bench)


Training Log - Guarantee your success by tracking your workout progress to keep pushing for your personal bests!


Swap Out Your Exercises - Have an injury or can't access certain equipment? Swap out your exercises anytime! (you can still swap exercises on the LITE membership by emailing support)

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SWAP OUT EXERCISES

HOME OR GYM WORKOUTS

WORKOUT LOG

PERSONALISED

CALORIE GUIDELINES & DAILY Meal Plan & RECIPE IDEAS

INCLUDED IN ALL MEMBERSHIPS: Fully customised meal plans to YOU & YOUR goals as well as your schedule and lifestyle which will be updated every month based on your progress. Choose from General, Vegetarian, Vegan, Gluten Free, Dairy Free meals and more!


Calories & Macronutrient Targets - We'll also give you guidelines on exactly how many calories, protein, carbs and fats you need to hit your goals.


Dining In/Out Option - Want to dine in/out while still hitting your goals? Choose from your favorite restaurants and even combine meals to hit your macro and calorie targets!


Shopping List - Shopping for your plan made easy with a shopping checklist!


Allergies/Dislikes Blacklist - Blacklist any ingredients you want to avoid!

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DINE IN/OUT OPTION

SHOPPING LIST

MEAL SWAP

OUR DIET OPTIONS

+ JOIN A LIKE-MINDED SUPPORT GROUP

Stay motivated in a community full of people with similar goals as yours. Get questions answered, read inspirational stories, and see transformational pictures daily!

JOIN THE COMMUNITY NOW!

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✓ Helpful videos on looking after your Mental Health

Training your mind is just as important as training your body. That's why with my plan you get BONUS access to a library of helpful videos designed by professionals to help you understand and improve your mental wellbeing. 


Just some of the videos include:

✓ Finding Routines

✓ Coping Mechanisms

✓ The Importance of Nutrition

✓ The Importance Of Sleep

APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX .

APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX . APEX .

Here's how we can help you overcome the common barriers


Confusion from Overload of Information: The fitness industry can be a noisy world filled with conflicting advice. It's overwhelming when you're bombarded by social media influencers who seem unrelatable or insincere. Our programme cuts through the noise, providing clear, practical guidance that's rooted in real, achievable fitness goals. You'll learn whom to listen to and what truly works for your body type.


Gym Anxiety: It’s common to feel like you might be judged or be the least fit person at the gym. Our community is built on support and inclusivity, ensuring you feel comfortable and confident from your very first session. We understand these fears and help you overcome them, focusing on your personal growth in a non-intimidating environment. You'll get access to our Gym Beginner Video Series to help you take that first step.


Past Failures with Minimal Results: If previous attempts at building muscle have left you disheartened, it’s not your fault. Many programmes fail to tailor their advice to the unique needs of someone starting from scratch or with specific body types. Our approach is different. We prioritise strength and athleticism, believing that muscle development will follow naturally. With us, your efforts will translate into visible, tangible outcomes.

JOIN THE COMMUNITY NOW!

Frequently Asked Questions

See some common questions and answers below, or email me at support@apexathlete.app

  • What is the 12 week challenge?

    The 12 Week Challenge is a transformation program 100% tailored to you. Your workout will be built from scratch personally by me (Shaun) & loaded into the app for you. 


    This is the ultimate fast track program to get the physique of your dreams in the shortest amount of time possible!


    You will receive 1on1 online coaching directly from me where we work closely to evolve your program over the 12 weeks to ensure the fastest results possible.

  • What happens after the 12 week challenge?

    If you join the 12 week challenge we'll work towards getting you the best results possible in that timeframe. 


    Then the program will continue on the subscription you chose initially so we can work towards your long term goals if you choose not to cancel.

  • How do I receive the program?

    The program is available through my website on the members only section after you have purchased. Go to the services page, choose a plan, make payment and enter all your personal details and I will start putting together your personalised program! 

  • Is this a subscription based program?

    Yes, the reason I have chosen to do this is so you can continue your progress as maintenance is so important. The program is available as a monthly and annual subscription. This means the programs are constantly updated with workouts and meals tailored just for you depending on the program of your choosing plus continuous support from myself and my team. The beauty of this is that you are not tied in and you can cancel at anytime.

  • Is the program available world wide?

    Yes! It’s imperative to me that anyone in the world can access this program.

  • Can I do the plan at home?

    It is recommended you do these workouts at the gym for maximum results. However we do have home variations available on the Custom & Pro membership. (You would need to select home only on the set up form).

  • Refunds and returns.

    For information on my refunds and returns policy, please see the terms and conditions.

  • How do I cancel?

    To cancel your subscription you must email myself with at least 7 days notice so that you are not charged again. Please note that when you cancel all plans and support will be removed from your account.

  • I’m new to the gym - is this good for beginner?

    All the training programs are beginner freindly. Choose weights that are light for your fitness levels and gradually work your way up.

  • Is each month the same?

    No, each month is different. This will involve an increase weight, change of exercises and changes in your meal plan that is constantly updated. It’s all about progress and maintenance.

Transform Today

Get Real Results!

Embark on your fitness journey with a clear path to success. Join our community, and let's build that strong, athletic physique you've always wanted. Click "Join Now" to start your transformation and feel confident in your own skin!

View more

MEET YOUR TRAINER

Shaun Jones

I've been a coach for 15 years with over 20,000hrs of 1on1 coaching experience. I've helped over 1000 people get results & run my very own successful personal training facility

It is my job to help you change your life through fitness & build confidence in yourself physically and mentally.


I understand what it feels like to be the small & weak one out of my friend group. Being able to fight was great for my confidence initially but there was still something missing, which was the physicality. I wanted to feel STRONG and POWERFUL, I wanted to be bigger and feel like I could physically handle myself against any threat. So I knew I had to put on some size.


This is why I love helping other men achieve the feeling of being strong and capable whilst also being athletic. As a man you should walk around with your chest held high confident in yourself, knowing you can protect yourself and your loved ones, knowing you are strong both physically and mentally, knowing people can rely on you and have confidence in you. I help men no longer walk down the street slumped over with no confidence, scared of anyone who looks at them. I want to help men be proud of the physique they've built and feel capable in their physicality.

GET STARTED

Full App Demo

Watch The full apex athlete app demo here

Covering all of the features within the app & how it will take your results to the next level

BECOME A MEMBER

MEMBERSHIPS ARE LIMITED

APEX ATHLETE

LITE

✅Choose from 10 static training programs

✅ Customised Nutrition Plan

✅ Personalised Calories & Macronutrients

✅ Apex App Community For Support


✅ Choose Personalised Workouts
❎  Chat Access / coaching

£10.99/mo

JOIN NOW

*Billed Every Month

BEST VALUE!

APEX ATHLETE CUSTOMISED

✅Choose from 10 static training programs

✅ Customised Nutrition Plan

✅ Personalised Calories & Macronutrients

✅ Apex App Community For Support


✅ Choose Personalised Workouts
❎  Chat Access / coaching


APEX ATHLETE PRO

✅Choose from 10 static training programs

✅ Customised Nutrition Plan
✅ Personalised Calories & Macronutrients
✅ Apex App Community For Support


✅ Choose Personalised Workouts

✅ Chat Access / coaching

£99/mo

JOIN NOW

*Billed Monthly

WHAT'S INCLUDED IN EVERY MEMBERSHIP

✓ 10 Static Training Programs

✓ Personalised Meal Plan & Macronutrient Guidelines

✓ Exercise video demonstrations

✓ Complete shopping list

✓ Dine In/Out Option

✓ Allergies/Dislikes Blacklist

✓ Workout Log

✓ Track your Physique Progress (body stats)

✓ Access to a Private Community Group

✓ Ongoing Email support

✓ 14 Day Money Back Guarantee

CUSTOMISED & PRO MEMBERSHIP:

✓ Access to custom workouts - let the app personalise your training program based on your goals & preferences

✓ Chat function to get personal 1on1 support from myself

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